Audience reach is the percentage of US home and work Internet users estimated to have searched on each site at least once during the month through a web browser or some other “online” means.

Many people use Yahoo to find web sites on the Internet. A good position on Yahoo can bring you a considerable number of visitors. If your web site doesn’t have good rankings and SEO friendly on Yahoo, you’re missing a lot of potential customers.

How do I get my web site into Yahoo?

Although Yahoo offers a paid inclusion program, it’s not necessary to use that program to get into Yahoo. Yahoo finds most web sites through links on other web sites.

If many other web sites link to your site, Yahoo’s spider will find your site. In addition, Yahoo also offers a free site submission feature. When Yahoo’s spider visits your web pages, you should make sure that your web pages are optimized for Yahoo’s ranking algorithm.

(more…)